Biography of Mrs. Sweta Aggarwal

Founder Profile – Mrs. Sweta Aggarwal

Mrs. Sweta Aggarwal, Co-Founder & Chief Marketing Officer (CMO) of KYPTEC® Lifestyle, is the visionary leader shaping the brand’s marketing strategy, bold identity, and global recognition. With an MBA from the University of Mumbai and advanced certifications in digital branding, consumer engagement, and strategic marketing, she has positioned KYPTEC® as a youth-first audio lifestyle brand with global ambitions.

Sweta identified early that audio was not merely about sound—it was about culture, fashion, and self-expression. While global companies dominated the premium audio sector, none fully addressed the aspirations of Indian youth. This insight became her foundation for building KYPTEC®, a brand that combines world-class audio engineering with aspirational design.

As CMO, Sweta has driven digital-first campaigns, influencer partnerships, and storytelling-based marketing that have struck a chord with Gen Z and Millennials. Her leadership has guided KYPTEC® into Asia, Europe, the Middle East, and North America, positioning it among the first Indian lifestyle audio brands to stand alongside international leaders.

Beyond marketing, she actively shapes product innovation, trend forecasting, and consumer research, ensuring KYPTEC® remains relevant to modern users. Her long-term goal is to build not just a company, but a movement that amplifies identity, creativity, and the soundtrack of a generation—all while carrying forward the spirit of “Engineered in India. Loved Worldwide.”

Brand Profile – KYPTEC® Lifestyle

KYPTEC® Lifestyle, a registered trademark of BalaJi MicroTechnologies Pvt. Ltd. (a unit of the B.B. Group of Companies), is India’s premier wireless audio brand, headquartered in New Delhi. The company represents the fusion of advanced sound engineering and lifestyle-driven design, positioning itself as a global challenger brand.

Founded by Nitin Aggarwal and Sweta Aggarwal, KYPTEC® is built on the mission to deliver studio-quality sound, next-gen wireless features, and bold, youth-inspired designs that redefine how people experience audio.

Product Ecosystem:

• Over-Ear & On-Ear Headphones – Precision sound with all-day comfort.

• Gaming Headsets – Immersive surround sound and ergonomic designs.

• Wireless Earbuds & ANC Earphones – Lightweight, stylish, and hybrid lifestyle-ready.

• Lifestyle Audio Gear – Seamless integration into fitness, work, travel, and creativity.

Designed in India with a global perspective, every KYPTEC® product features Hybrid ANC/ENC, extended battery life, and ergonomic innovation—making them not just devices, but statements of lifestyle and identity.

Mission & Vision – KYPTEC® Lifestyle

Vision – The KYPTEC® Dream
“Engineered in India. Loved Worldwide.”
KYPTEC® envisions itself as a global lifestyle movement that unites culture, identity, and sound, positioning India as a hub for premium consumer audio innovation.

Mission – The KYPTEC® Way

• Deliver uncompromised sound quality with Hybrid ANC/ENC and studio clarity.

• Curate youth-first products that blend fashion with technology.

• Expand across Asia, Europe, the Middle East, and North America.

• Create solutions that fit seamlessly into everyday life—work, play, travel, and fitness.

• Grow into a global powerhouse, targeting $125M+ turnover within 1–2 years.

At its heart, KYPTEC® stands for innovation, authenticity, and aspiration, building a brand that is proudly Indian and globally respected.

Address & Website

Corporate Headquarters
BalaJi MicroTechnologies Pvt. Ltd.
(A Unit of B.B. Group Of Companies)
Unit No: C-79, Upper Ground Floor,
DDA Sheds, Okhla Industrial Area,
Okhla Phase – 1, New Delhi – 110020, INDIA

Email: support@kyptec-lifestyle.com
Mobile/WhatsApp: +91-9319255113
Website: KYPTEC® Lifestyle – Founders